Music Digipaks

Music 

Digipaks

A Digipak is a patented style of CD, DVD or BD packaging, it is a registered trademark.

  A couple of examples of music CD digipaks would be the above images of Bastille and The Script albums.

 A digipak can be used by artists to represent an album they have created or a music single they have made.

Bastille's Digipak at the top right of the age represents their music well as it shows a sort of eery picture and its dark with a tinted yellow/orange blur shading part of the picture as if the lead singer is being chased. their style of music is quite upbeat in some cases scary and presents a more scary theme and in some cases some happier music.

Overall their digipak attracts the interest of Bastille fans as it represents them very well.

The Scripts digipak in the top left shows each member of the band with serious faces and attempting to look generically cool which suits them and their genre well, which is pop/rock.
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Beyonce's Digipak.

Beyonce's digipak presents a lot about her as an artist and as a business woman as they she likes to flaunt her body well which she knows the male audience will really like and probably be attracted to and this potentially could sell her records which is why she would 1. make a cd cover on its own and 2. put a nude picture hiding her private parts from the public as it strongly attracts sales.
 This type of digipak use would not be successful for some artists and it only comes across as acceptable due to her genre and her appearance and what she is known for within her music videos and her music as a whole. if it was an artist like Susan Boyle for example then her audience see her as classy and not the type of woman to flaunt her womanly features.